LE TEMPS
Le Temps, a lovemark
Le Temps started off as a quality daily newspaper. It is now much more than that: it is a benchmark information brand, displaying its excellence in a wide range of media.
Le Temps stands out by the quality of its content. It was created by exacting people for exacting people. It has been praised for its independence, its credibility, its thoroughness and the diversity of its opinions. It has been recognised for its excellence of its speciality fields: News, Economy and Finance, Culture, and Lifestyle.
Le Temps stands out by its style. Pleasing to the eye, contemporary, sharp. Most definitely the top of the range. It stands out by its bordeaux colour scheme, its bold logo, its typography, the care given to its illustrations as well as to its entire visual character.
Le Temps, thanks to its high standards for both content and form, quickly made a name for itself in the Swiss media world, earning itself the title of quality medium for French-speaking Switzerland. It is the essential and preferred source of information for French-speaking decision-makers.
Le Temps, like all brands that inspire strong loyalty, must keep its promise. Every day, and in the longterm. It innovates and adapts to new forms of communication. Without losing its rigour, without making any concession in its values or diverging from its target public. Each new channel strengthens the brand, helping it to keep its promise more effectively.
Le Temps is a well-loved and growing brand, offering paper and digital options for its advertisers. Daily newspaper, Hors-Séries, website, newsletters, mobile applications... all of them windows wide open to its high added-value public. Your public.